Rannoch Sales Desk — four prototype directions

A modern CRM where the record page is the workbench.

• Lead record as a true workbench — centre message timeline, right details rail, bottom-docked composer with “Draft with AI” as the dark primary action.
• Reports page reads like a live CRM dashboard: pipeline-by-status, leads-by-source ranking, and a “Recent sends” feed that updates the instant a reply goes.
• Confident filter-chip row with live counts and a genuinely designed “No leads match” empty state carrying a one-click reset.

Familiar chat app that staff already know how to use.

• Sectioned sidebar (Queue / Conversations / Admin) with per-item live counts and an “Inbox = hot + needs_reply” Waiting Room.
• Inline AI suggestion block (Accept / Regenerate / Edit) that materialises above the reply box, exactly like a modern messaging assistant.
• Auto-assign-on-send cascades an unassigned lead to Julie across Mine / Unassigned / status counts, plus an Admin Health page.

Walk in, see what needs attention, handle it in two clicks.

• True walk-in dashboard: five clickable cards (needs replies, hot leads, Isla activity, auth health, recent sends), each drilling into a full view with a “Home / …” breadcrumb.
• Live everywhere — one send updates the Home cards, the queue stat-row and filter chips, and the Health “Queue shape” simultaneously.
• Layered empty states, card-level and queue-level, plus an “Open next lead” fast-path and per-lead “Assign to Julie”.

A game loop for clearing the queue.

• Real game loop: “N leads need replies” hero → Start working → one lead at a time with a session progress bar, live sent/skipped counters, and Send & next / Skip.
• Polished terminal states — a “Session complete” celebration card and an “All caught up” landing empty state.
• Thoughtful touches: ⌘↵-to-send hint, a deliberately-timed loading state, and a clean leads table with status pills and score bars.